The Green Deal, or Green Transition, is a new European growth strategy that will transform the Union, or so officials in Brussels believe, into a modern, resource-efficient, and competitive economy. The goal of the European Green Plan is to make Europe climate neutral by 2050, stimulate the economy with green technology, create a sustainable industry and transport, and reduce pollution. Turning climate and environmental challenges into opportunities will make the transition fair and inclusive for all.
We discussed the challenges surrounding the Green Transition with Dražen Jakšić, director of the Energy Institute Hrvoje Požar. The EU, says Jakšić, has adopted targets for reducing greenhouse gas emissions, increasing energy efficiency, and increasing the share of renewable energy sources, and Croatia is relatively successfully meeting these targets compared to other member states.
What does this specifically mean? How is this task being fulfilled?
– Croatia has significantly increased production from renewable energy sources by building wind farms and solar power plants. Significant funds from European funds and national sources have been invested in the energy renovation of buildings. Many companies have also invested in energy efficiency and reducing energy consumption. Therefore, it cannot be said that preparations for the energy transition are underway; it is already being implemented intensively.
However, it is evident that the goals of achieving climate neutrality will not be met at the current pace of change, but they must be accelerated in all segments. This premise underpins the new comprehensive package of EU legislative changes ‘Fit for 55’ which will set even more ambitious goals and instruments for the green transition.
Who do you think should be the leaders of this transition? Which industries and which companies?
– There is no industry, company, or even individual that is not touched by the green transition. Every business and human activity consumes some form of energy, and efficient consumption and clean energy production are the cornerstones of the green transition.
The industrial branches and activities that contribute the most to greenhouse gases face the greatest challenges in the energy transition. Energy-intensive industries, the construction sector, and the transport sector require significant investments to decarbonize their activities and introduce principles of sustainability and circular economy.
Are there bottlenecks in the transition process and how can they be resolved?
– The business sector is aware of the need to achieve energy savings, not only to contribute to mitigating climate change but primarily to reduce energy costs, which represent a significant share of the total cost of products and services in certain activities. Investments in energy efficiency also enhance the competitiveness of companies and reduce exposure to the variability of energy prices.
However, companies often lack internal resources, both expertise and financial, for decarbonizing their operations. Although funding sources for such projects are becoming more numerous and generous, there is an increasing shortage of experts who can help design strategies and measures for achieving savings, as well as for their implementation.
And The Energy Institute Hrvoje Požar is increasingly turning to the business sector by providing such services. In our vision, we have emphasized that we want to be a generator of change towards a climate-neutral society and help companies reduce energy consumption and carbon footprint. Many other companies, energy agencies, and civil society organizations are also involved because raising awareness and knowledge about the green transition at the societal level is essential.
